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November 2018
2018 Fall Conference
Discounted overnight night rooms are available at the Minneapolis Marriott Northwest for $134 per night. The special rate is available until Oct. 31, 2018 by clicking on the following link: Book your group rate for MN School Public Relations
Find out more »December 2018
Power Hour: Building Support for Social Emotional Learning and Mental Health in Schools
Social emotional learning and students' mental health are important and sometimes heated topics of conversation for schools today. Many states have adopted or introduced laws related to SEL standards, and this past summer, new mental health curriculum requirements went into effect in New York and Virginia. Learn what SEL is, how the movement is rolling out and what some school districts are doing to build community understanding and support for SEL and mental health programs. Presenters: Irene Payne, Chief…
Find out more »January 2019
Power Hour: Cultural Awareness, Agility and Competence: What Does it Mean and How Does a Communicator Embrace and Exhibit it on the District’s Behalf?
As the United States becomes a more culturally and ethnically diverse nation, public schools are becoming more diverse, too. Systems are most effective when they respond respectfully and effectively to people of all cultures, languages, classes, races, ethnic backgrounds, religions and other diversity factors in a manner that recognizes, affirms and values the worth of individuals, families and communities, and protects and preserves the dignity of each. To create a positive environment where students and teachers are respectful of different…
Find out more »January 2019 Coffee Chat
School Communications Success – What’s the Plan? “Every minute you spend in planning saves 10 minutes in execution; this gives you a 1,000 percent return on energy!” ― Brian Tracy, author and motivational speaker Let’s CHAT about how you and your district have created and implemented communications plans. Join us for a CHAT from your computer. Wednesday, January 16, 10:00 AM – 10:40 AM To join the conversation, click on the link at 10 AM and you’ll see your MinnSPRA…
Find out more »Think and Drink
Join your fellow school public relations professionals at MinnSPRA’s next Think and Drink event to learn, vent and chat with people you enjoy. Theme 2018 Referenda Recap: Working with Yes Committees What This Think and Drink features Greg Abbott from the Minnesota School Boards Association (MSBA) who will provide a recap of how Minnesota referenda fared in 2018, and Jim Meyer, Political Organizing Specialist with Education Minnesota, who will share how Education MN can help your district’s citizens’ committee. Both…
Find out more »February 2019
Power Hour: Making the Most of Your One-Person PR Department
If there’s one struggle every one-person school PR department faces, it’s finding enough time to plan strategically while also meeting day-to-day obligations. How do you share all the great things going on in your schools when you’re the only communications person in your district? Make a difference in your schools and your community by planning and executing strategic communications. Hear examples and learn tips and ideas from fellow one-person departments to help prioritize, maximize and amplify your communications efforts to…
Find out more »March 2019
Power Hour: Take Your Administrators to Communication Camp: A How-to Guide
Administrative support is essential when it comes to finding and sharing the great stories going on in your schools. Lack that support, and you’ll encounter constant barriers to achieving your communication goals. Learn how one district used a “communication camp” to motivate and empower its administrators to become more active, successful partners in school communication efforts. This session will include practical guidance on setting up a Communication Camp for administrators such as: How, when and where to hold it for…
Find out more »April 2019
Think and Drink
Join your fellow school public relations professionals at MinnSPRA’s next Think and Drink event to learn, vent and chat with people you enjoy. Theme The Beauty of Creative Problem-Solving What As communicators, we are continuously tasked with coming up with creative solutions to the latest challenges. But what do you do when your creative energy is low and your creative toolbox is almost empty? Special guest Troy Strand, White Bear Innovation Coach, looks forward to sharing his successes of embracing…
Find out more »2019 Spring Conference: Communicating for Racial Equity
Join us for MinnSPRA’s 2019 Spring Conference! The conference topic is "Communicating for Racial Equity" and the morning session will be presented by two keynote speakers, Gordon Goodwin, Midwest Region Project Manager at the Government Alliance on Race and Equity (GARE); and Jennifer Godinez, Associate Director at the Minnesota Education Equity Partnership (MnEEP). The day will focus on the importance of incorporating race and equity in our work as school district communicators. Gordon and Jennifer will cover how to communicate…
Find out more »Power Hour: Copyright Essentials to Keep Your District Safe in a Multimedia World
Want to use a chart-topping artist's new song or clips from a hot video on YouTube to promote a school program or your next bond vote? Caution ahead! What you don't know about copyright can hit your district hard, and with more than just fines. In this webinar, explore common misperceptions in the education community about how copyright applies to protected content used by educators, students and school communicators. (What "fair use" does and doesn't cover may surprise you.) Misunderstanding…
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