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Power Hour: A New Algorithm Reality: Increasing Social Media Engagement in a Shifting Landscape

September 14 @ 11:00 am - 12:00 pm

Free

Let’s face it: the changes to Facebook’s algorithm have cut your school district’s social media reach dramatically. Your once-reliable social media tactics don’t work as well anymore, and that is having a big impact on your community engagement online. Learn how to navigate this shifting landscape on social media with strategies and tactics that will engage your stakeholders and regrow your reach. Some tactics, including paid placements and boosted posts, offer new opportunities that may lead to public questions about the use of budget funds, so we’ll examine that side of the issue as well.

 

 

 

 

 

Panelists:
Andrea Gribble, owner/social media strategist, #SocialSchool4EDU;
Melissa McConnell, district communications specialist, Belton (Mo.) School District #124;
Justin Grayson, public information officer, Riverside (Calif.) Unified School District

 

 

 

 

 

Moderator: Shane Haggerty, APR, owner & president, Purposeland, Dublin, Ohio and NSPRA vice president at large for communication technology & innovation

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Details

Date:
September 14
Time:
11:00 am - 12:00 pm
Cost:
Free
Event Category:

Venue

Wayzata Public Schools Admin Bldg
210 County Road 101 North (For GPS, enter Wayzata Gleason Lake Elementary School)
Plymouth, MN 55691
+ Google Map

Organizer

MinnSPRA
Phone:
651-489-1321
Email:
info@minnspra.org
Website:
www.minnspra.org