Local school boards play a key leadership role in their districts; not only in the realm of school governance but also as ambassadors, advocates and stewards of maintaining a positive climate across the district. But creating this kind of leadership culture can be challenging when board members come to the table with different experiences, agendas and levels of understanding about district operations. Learn how you can educate, engage and inspire citizens to become educated district leaders and ambassadors by creating structured opportunities designed to develop a strong pipeline of future board members.

Panelists: Deanne Hullender, public relations & marketing officer; and Ellen Jones, president, Board of Trustees, Hurst-Euless-Bedford ISD, Bedford, Texas

Moderator: Julie Thannum, APR, assistant superintendent, Board & Community Relations, Carroll ISD, Southlake, Texas and NSPRA president